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Tuesday, January 31, 2017

Are Your Decisions Influenced by Things You Don’t Know You Don’t Know?


When I first meet with a client, I tell them something profound.  Within the first 20 minutes of that meeting, I tell them they are still making decisions as a five year old.  In every single case, they tell me that that does not apply to them.  Over the next 90 minutes, they say something different.  They come to the